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STREET POLE ADS (SPA’S)

STREET POLE ADS (SPA’S)

Street Pole Ads are a hard working OOH Medium delivering high levels of frequency and brand awareness. SPA’s are packaged in sets of three, you get triple the opportunity to communicate your message. Our Street Pole Advertising medium is available in various frame sizes. These frames are sold as a set of three in a row to maximise creative, copy, and brand story telling opportunities.

1.8m = 1750mm X 1210mm
1.5m = 1575mm X 1085mm
A0 = 866mm X 1214mm

All locations have been optimised for maximum traffic flow and are defined by the target audience taking into account SEM and Demographic profile

Street Pole Adverts (SPA’s) are an excellent campaign extension,  amplifying the communication objectives with visual presence in relevant targeted audience hot spots. This unique small format medium is situated in closest proximity to the road and “head on’ line of site of the driver and its passengers. 

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KEY BENEFITS

KEY BENEFITS

The SPA is the hardest working and most sought after format by our clients, as it delivers across multiple brand communication objectives.

REPETITION

The SPA is unique in that it offers brands a story-telling opportunity in a clutter free environment. While SPA’s deliver high impact as a ‘stand-alone’ OOH campaign - it can also act as 24/7 visual support to DOOH campaigns. The run of three execution offers high frequency and increases the opportunities to be seen.

COST EFFICIENCY & CAMPAIGN FLEXIBILITY

Highly competitive flighting costs facilitate a frequency of messaging that is unrivalled by any other outdoor medium. Low production costs offer not only affordability but allows you to alter your messaging when needed. A well planned creative schedule allows us to change your message weekly, bi monthly or monthly

FREE & ALWAYS ON

24 hour exposure that cannot be skipped over, fast forwarded, turned off or turned over. Our medium is free to the audience and is permanently ON affording them the opportunity to take in the message

OPTIMUM VISIBILITY

Street Pole Ads are elevated above the clutter, erected at a height of 2.5m above the ground. Many are positioned on the centre median of the road facing oncoming traffic without any surrounding advertising interference.

TARGET SPECIFIC

Street Pole Ads are available on over 9000 roads nationally, allowing very specific segments of the market to be targeted in terms of LSM, demographic, location, duration and timing of campaign

CAPTIVE MARKETS

Prime positions on high traffic volume routes guarantee repeated exposure to a captive pedestrian and commuter audience.. Commuters are most likely looking for welcome engagement in traffic and your Street Pole Ad will happily grab their wanted attention.
Testimonials

REVIEWS FROM OUR SATISFIED CUSTOMERS

Coverage

WE’VE GOT YOU COVERED WITH OVER 40 000 STREET POLES ACROSS THE COUNTRY COVERING 60+ TOWNS AND CITIES NATIONWIDE.

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